Servants cannot be corrected by mere words;
though they understand, they will not respond.
Proverbs 29:19 (NIV)
A while back my company performed a “pilot” assessment of a client’s Customer Service team. We assessed a couple hundred phone calls between the Customer Service Representatives (CSRs) and their customers over a four week period of time. As with most of our initial assessments, data revealed the team to be pretty good. There was certainly inconsistency across the team. Some team members were naturally better than others. There was also a tremendous opportunity for improvement. Even the best CSR on the team had room to grow.
When that assessment was complete, we presented the results to the team, and targeted five key service skills for improvement. We trained them how to demonstrate these skills, provided examples, and gave them tactics of how to begin demonstrating these skills into their conversations with customers.
The plan had been for us to immediately begin an on-going assessment of calls for the team, so we could track the individual CSR’s progress, provide data on their individual development, and coach each one towards improvement. The client, however, implemented a change in their telephone system which meant we could not access recordings of the team’s calls for three months. By the time we finally had access to the team’s calls, four months had passed since our initial assessment.
So, how had the CSR done with the information and training we’d provided four months earlier?
Of the twelve CSRs on the team two of them did a bit better, two of them did a bit worse and eight of them were statistically the same. It was a perfect bell curve. Customers had not experienced any meaningful improvement in service.
In today’s chapter, the ancient Sage says that you can’t correct a person “with mere words.” A person may get what you’re saying, but they’re not motivated to actually change their behavior. That is going to require more than mere words and information.
Once our team was able to begin on-going assessments, CSRs were able to see how their service compared to their team each month. They were held accountable for their performance, and given the opportunities to receive cash bonuses if they performed at a high level. Suddenly, change began to happen. I’m happy to say that the team eventually became top-notch in providing service to their customers.
There’s a tremendous life lesson in this for me. Being complacent is the norm. Living each day simply driven by my appetites, habits, instincts, and emotions is really easy. Being disciplined, transforming old, unhealthy habits into healthy new ones, and learning to respond in wisdom rather than emotion are things that require intention, attention, and accountability. The Sage is right. I can read every self-help manual on Amazon and listen to every motivational podcast on the planet, but it’s another thing to actually make a change.
In the quiet this morning, I find myself in self-evaluation mode. How am I doing with the things I wanted to accomplish? Have I been able to actually change my behavior in order to progress towards the internal goals I’ve set for myself this week, this month, this year, in life? Honestly, it’s a mixed bag. I’ve progressed well in some things and haven’t moved an inch in others.
In this season of stay-at-home quarantine, I have the time and opportunity to review, recalibrate, and renew my efforts. My Enneagram Type Four temperament risks letting Resistance drag me into shame for all the things I haven’t done, then sic pessimism on me to convince me I’ll never actually do it. But, I know from previous experience on this earthly journey that shame and pessimism are wasted emotions. I can’t do anything about the past.
I do, however, have today lying before me…