Tag Archives: Gustave Le Bon

The Bewitchment of “Group Think”

 But the men who had gone up with him said, “We can’t attack those people; they are stronger than we are.”
Numbers 13:31 (NIV)

In today’s chapter Moses sends out twelve men, one from each tribe, to spy out the land of Canaan. Two of the spies, Joshua and Caleb, come back with a report that the Hebrew tribes should press forward and conquer the land. The other ten spies reported exaggerated claims of giants living in the land whom the Hebrews could not defeat. Their report stoked fear in the hearts of the people.

It’s fascinating how susceptible the majority can be to “group think.” It happens to be the morning of All Hallow’s Eve, or Halloween, as I write this. Perhaps that’s why the ten spies swaying the nation of Hebrews with their exaggerated claims reminds me of a handful of schoolgirls convincing the people of their village that they saw upstanding members of the community in cahoots with the devil. Nineteen people were eventually hanged as a result of the Salem witch trials. It’s amazing how bewitching “group think” can be (pun absolutely intended).

The social psychologist Gustave Le Bon theorized that there were three stages of crowd think. A group of people submerge themselves in the collective whole, losing a sense of individual thought and responsibility. Individuals are then susceptible accept, without question, the contagion of popular thought within the group, opening themselves up to suggestion of different kinds. Even in a nation and culture that celebrates freedom of thought and speech we are prone to follow the crowd in all sorts of ways.

As an enneagram Type 4 I tend to be a fierce individualist. Nevertheless, this morning I’m reflecting back along my journey. It’s funny to think about fads, social trends, and popular thoughts I’ve observed and even found myself a part. The further I get in my journey the more desirous I am to think and act independently, rather than allow myself to be submerged in the bewitching trends of the group think of the moment. It’s hard to do. The unconscious draw of group think is often subtle and subconscious as it was for the ancient Hebrews, the puritans of Salem and still is today.

I’m preparing to deliver a message on Sunday morning and one of the key verses on which I’ve been meditating is this: “Do not be conformed to the patterns of this world, but be transformed by the renewing of your mind.”

God, grant me open eyes, open ears, perceptive spirit, and a mind increasingly renewed by Divine Truth and Lady Wisdom.

The Crowd

But the chief priests and the elders persuaded the crowd to ask for Barabbas and to have Jesus executed.
Matthew 27:20 (NIV)

I have read the story of Jesus’ trial and execution countless times along my journey. It is packed with so many fascinating and meaningful moments that it’s hard to focus on one thing for a blog post like this. As I read a chapter each day I try simply to have my heart and mind open to what resonates most deeply with me in this moment, and this morning what resonated with me was the crowd.

Perhaps it’s because of the preponderance of media that gets focused on crowd events and all that we’ve witnessed in recent months and years. I’m thinking of all the marches, riots, demonstrations, and protests I’ve seen reported on the news and in social media recently. Whenever a crowd gathers it gets attention. We seem to have a lot of crowds.

There is a entire branch of sociology and psychology dedicated to understanding crowd (or mob) mentality. Interestingly enough, consensus among scholars is as hard to come by. I was intrigued, however, by the theory of Gustave Le Bon who boiled it down to three things:

  • Submergence: In the anonymity of the crowd individuals lose their sense of individual self and personal responsibility.
  • Contagion: Having lost their sense of self, individuals unquestioningly follow the predominant ideas and emotions of the crowd.
  • Suggestion: Ideas and emotions of the crowd are primarily drawn from a shared racial unconscious, uncivilized in nature, and limited by the moral and cognitive abilities of its least capable members.

Three things came to mind as I thought about the crowd shouting for Jesus’ execution.

First is the fact that five days earlier the crowd was shouting “Hosanna” as praising Jesus as “king” as He entered Jerusalem. Now the crowd has been persuaded to shout for Jesus’ blood. Wow. That’s a major drop in approval rating in just five days. It’s amazing how fickle crowds can be.

Which leads me to remembering a passage from John’s biography of Jesus. In the second chapter we find that the crowd of people believing in Jesus and following Him was growing rapidly. Jesus was trending in all the major outlets. The crowds were growing and His popularity was skyrocketing, but John records that Jesus “would not entrust Himself to them, for He knew all people.”

Which is why, perhaps, Jesus continued to remain silent as He stood by Pilate and witnessed the crowd that had turned on Him. Wednesday’s post about silence and spiritual authority comes back to mind. What a contrast we see in this picture. The lone figure of Jesus standing silent, bloodied, yet resolute in His mission against the submergence and contagion of the crowd whipped into a frenzy at the suggestion of Jesus’ enemies.

This morning I’m reminded of my desire to follow Jesus’ wisdom as it relates to crowds. I need to avoid entrusting my self to any crowd. This applies even to seemingly good crowds, for I’ve witnessed and been prey to crowd mentality even in nice neighborhoods, churches, social groups and communities.

I want my life, my beliefs, and my daily decisions to be guided by something more solid than the ever shifting mentality and emotion of a crowd. I want to be wise and discerning as I watch the crowd mentality emerge and “trend” in my social groups and in the media (including Facebook, Twitter, and all the other social media outlets). I want my life to be focused on my mission, my role, and my responsibilities. That’s hard to do if I am unwittingly submerging my thoughts, emotions and actions to the crowd around me.